The world’s quarterly tracker for augmented and virtual reality headsets
The IDC Worldwide Quarterly Augmented and Virtual Reality Headset Tracker® provides details on vendors, technologies, market opportunities, and trend analysis in the emerging market for augmented reality and virtual reality devices. The tracker divides the headset market into two different categories – augmented reality and virtual reality – and provides detailed information about these product categories in an easy-to-use web delivery. IDC’s tracking products provide reliable, accurate, and independent market research as a basis for conducting quantitative market analysis and for studying historical and future trends.
The scope of the technology
This tracker provides the total market size and sales share for the following technology areas. The metrics for this tracker are Unit Shipments, End User Value, and ASP. Primary coverage
Product Category: Augmented Reality and Virtual Reality
Product: Display without a screen, stand-alone HMD, and connected HMD
Product Specifications: Basic and Advanced
Connection: Wired, Wi-Fi, Wi-Fi / 2G, Wi-Fi / 3G and Wi-Fi / 4G
OS: Windows, Android and RTOS
Vendors: 30+
Price range: $0-700+, with a $25 band
Segment areas: Government, Education, Consumer, and five different company sizes
Channel Properties:
Direct: Inbound / Outbound, Internet, and Stores
Indirect: Retail, telco, retailer and reseller / VAR / SI
Geographic range (additional countries available on request)
Asia/Pacific excluding Japan: Australia/New Zealand (ANZ), Hong Kong, India, Indonesia, Korea, Malaysia, Singapore, Taiwan, Thailand, and the rest of Asia/Pacific
Canada
Central and Eastern Europe: Czech Republic, Hungary, Poland, Romania, Russia, and the rest of Central and Eastern Europe
Japan
Latin America: Brazil, Mexico, etc. in Latin America
The Middle East and Africa
PRC
United States
Western Europe: Austria, Belgium, Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, and United Kingdom
Available data
This tracker is delivered quarterly via a web interface for online search and download. Below is the inventory for this tracker. Contact an IDC sales representative for a complete shipping schedule.
Historical data
Forecast data
Range of forecasting
Forecasts for this tracker are updated quarterly and include two-year historical data, two-year four-year forecasts, and additional three-year annual market projections. Forecasts are available at global, regional, and national levels. Examples of forecasts included in this tracker are as follows:
Basic forecast coverage
Product Category: Augmented Reality and Virtual Reality
Product: Screenless viewer, stand-alone HMD, and tethered HMD
OS: Windows, Android and RTOS
Segment areas: Government, Education, Consumer, and five different enterprise sizes
Channel Features:
Direct: Inbound/outbound, internet, and stores
Indirect: Retail, telco, retailer and reseller / VAR / SI