In the UX/UI market, AR and VR are hot trends for 2023: Ken Analysis

August 15, 2023

A UX designer and a UI designer choose the look and feel of any application’s user interface. But in order to produce magic like AR and VR, both teams often work amicably, cooperatively, and jointly. Every year, technology advances have a big impact on fashion trends. The designers must constantly be studying and advancing with the most recent trends.

Story synopsis

Due to the expanding industry in the technology sector, AR and VR are a new trend in UX and UI.

UX and UI platform collaborations to deliver the finest AR and VR experience, similar to Samsung.

The industry for AR and VR has witnessed new investments, creating a route for significant growth.

Improving UX/UI Survey, Click to Read Full Article

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Designers have been incorporating augmented reality (AR) into UI design for a while, and they will continue to do so. Due to ongoing technological advancements, AR-driven features will facilitate better, more precise understanding of design. The designers of Virtual Reality (VR) take into account not only the fundamentals of photography, sketching, and motion design, but also additional factors like depth, curved design, interactions, sound design, and environment. It is being used more than ever by contemporary user experience designers.

Many people think Zuckerberg wasted the money because of this enormous expenditure on a hypothetical future version of the internet that hasn’t yielded much in return.

The majority of the latest developments in VR are seen in gaming and medical fields. comparable to creating a 360-degree field of vision. fusion between the physical and digital worlds. A trend in the UX/UI industry and full body motion tracking is the evolution of the metaverse.

Market for augmented reality and virtual reality

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Together, Qualcomm, Google, and Samsung will Create a New Mixed-Reality Platform. The announcement comes at a time when virtual, augmented, and mixed reality are receiving more attention. According to Bloomberg, Apple is planning to unveil a mixed-reality headgear in 2023 that might cost $3,000 or more. Google teased a new pair of AR glasses at Google I/O last year with a focus on language translation, and Sony’s PlayStation VR 2 and HTC’s Vive XR Elite are both set to debut this month. Before the year is out, Meta’s Quest 3 will be released.

By 2026, APAC will spend $14.8 billion on AR/VR technologies. Discrete manufacturing will account for more than 66% of total spending in 2022, with education, professional services, healthcare providers, and personal and consumer services also included. The latest edition of IDC’s Worldwide Augmented and Virtual Reality Spending Guide projects that APAC will spend $8 billion on AR/VR solutions by 2026, growing at a CAGR of 40.1%.

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Based in India, Indonesia, and the United Arab Emirates, Ken Research is a market research and consulting firm. We have been providing Syndicate and Bespoke Market Research and Advisory Services to clients worldwide since 2011.

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