The 2023 edition of the Immerse Global Summit (IGS) will get underway between October 17 and October 23 in Orlando, Florida. The MetaCentre and Synapse are co-hosting the annual event with assistance from the VRAR Association.
IGS 2023 is beginning operations after ten years as part of the Metacenter Global Week, a conference featuring the newest XR industry breakthroughs and trends.
Additionally, IGS 2023 maintains its commitment to connecting delegates with influential business leaders who will present vital market insights during keynote addresses and speaker sessions while displaying cutting-edge immersive technology and solutions across the AR/VR/MR, Metaverse, and spatial computing spectrums.
IGS 2023 also covers the most recent XR use cases that are suitable for businesses, such as those in the automotive, defense, and healthcare sectors.
The event should be yet another success, showcasing annual breakthroughs and offering a wealth of learning opportunities to promote XR as a pervasive technology option for enterprises.
IGS 2023: Expectations:
The event this year looks to be very important. Leading companies including Google Cloud, Snapchat, and Meta, which will also have booth spaces and speaker sessions, are supporting IGS 2023 through its sponsors.
The acclaimed speaker roster at IGS 2023 has a comprehensive agenda that aims to disseminate information on enterprise-grade XR to end users of all skill levels.
Additionally, the program will discuss XR-related technologies like genAI, NFTs, and avatars that developers frequently incorporate into immersive workplace products.
A variety of XR providers will also be present in the event’s exhibition space, ready to demonstrate to attendees the most recent advancements in AR, VR, and MR technology.
IGS is eager to demonstrate the different XR application cases that could exist. Its emphasis on technology with an enterprise orientation also sheds light on the future of immersive entertainment, including broadcasting and gaming.
Global MetaCenter Week:
Thanks to the cooperation between MetaCenter and Synapse, which increases the content available for guests to view, IGS 2023 will be offering more than it did last year.
IGS is a component of MetaCenter Global Week, a companion event that features XR-powered, in-person live activities that highlight the neighborhood, in addition to its specific agenda sessions.
The MetaCenter serves as a nexus for developers, businesses, and entrepreneurs in Orlando who are working to create local Metaverse services. The MetaCenter also helps local talent who is attempting to use related technologies like IoT, RT3D modeling, simulation, and AI.
The “Orlando Downtown Discovery Dash” is a free team scavenger hunt gaming experience being offered by the MetaCentre for IGS 2023. It allows players to acquire immersive assets hidden across the city, allowing visitors to get a better understanding of the surrounding Orlando area.
In addition, the MetaCenter is holding two live music performances after hours. The “Lost Frequencies Concert” (for ticket holders only) and “Mayor Dyer presents: Local Jam” (free event) will be held at The Beacham and Church Street, respectively. Both occasions demonstrate the possibilities of live performances that make use of cutting-edge immersive technology.
A Paradigm Shift for XR in IGS 2023?
The timing of IGS 2023 is ideal for the XR market. The technology industry is experiencing an increase in public attention as a result of significant year-wide announcements from numerous top XR companies, including Meta, Apple, Microsoft, HTC VIVE, Varjo, Xreal, and many others.
After a significant media hype wave, the XR market calmed down. Currently, landscape-altering technology is starting to appear on the market, ready for 2024 and vying for XR’s spot as a workplace technology.
Additionally, the consumer market is also growing strongly. The role of XR in the workplace, whether remote, hybrid, or otherwise, will depend on how broadly customers comprehend and use the technology given its constant new use cases, such as gaming, marketing, and live events.
Attendees of IGS 2023 will gain confidence as they negotiate the crowded, quickly expanding, and occasionally perplexing XR industry. Consequently, developing a better grasp of XR will prepare business executives for technologies of the future.
