CIT Bank Reveals New Mobile App and Web Interface to Enhance Customer Experience

CIT Bank, a division of First Citizens Bank, today announced the launch of a redesigned mobile app and the addition of additional desktop online banking capabilities that will provide an improved client experience by delivering seamless and convenient digitally-integrated banking.

Account management has been simplified, balance and transfer functionality has been improved, and access to information and help has been expanded. A revised user-friendly interface, greater privacy management, and a simpler way to establish and maintain direct deposits are other new web-based features.

The enhancements to CIT Bank’s mobile app are driven by the FIS Digital OneTM Consumer Studio platform, which assists banks in developing, deploying, and scaling their unique digital banking experiences.

CIT Bank customers can now use their mobile devices to access all of CIT Bank’s online banking capabilities.

“Consumers expect a seamless digital experience, and with these enhancements to the CIT Bank mobile app, we’ve empowered them with unparalleled banking convenience,” Ravi Kumar, CEO of CIT Bank, said in a statement “Now our customers can bank with ease, with all of our online banking features at their fingertips.”

CIT Bank’s mobile app enhancements, combined with its competitive rates, demonstrate the bank’s dedication to offer customers with optimum growth for their funds while providing an easy banking experience, according to Kumar.

“CIT Bank has always been dedicated to creating a leading digital banking experience that sets them apart from their competitive set, and this latest release powered by FIS delivers on that promise,” said John Durrant, President of Banking Solutions at FIS. “With our Digital One Consumer Studio platform, CIT Bank can personalize, customize, and extend their experience to their growing customer base in ways that make them unique amongst other digital direct bank brands.”