
New Original Series on ShemarooMe
Shemaroo Entertainment has released its latest original web series Dil Dhokha aur Desire on its OTT platform ShemarooMe, timed for the Valentine’s week. The show is set to begin streaming from 12 February 2026, adding fresh content to the platform’s growing lineup of originals.
Cast and Story Highlights
The series stars Akanksha Chamola, Kunwar Amar, and Ali Hasan in leading roles. It explores themes of love, desire, and betrayal through a contemporary drama format designed to engage young and modern audiences.
Strategic Move in OTT Content
This premiere reflects ShemarooMe’s shift toward producing platform‑led original shows, rather than solely curating existing content. The move is part of a broader strategy to create distinctive stories that resonate with viewers and deepen engagement.
Buzz Around the Series
The show has already generated social media attention, especially around its promotions and cast appearances, helping increase visibility ahead of the release.