At the Martequity Summit and Awards 2023 held in Delhi, the winners of the Martequity Awards’ first edition were announced. The top entries across platforms, tools, and projects with the use of marketing and technology received a total of 22 gold and 19 silver metals.
The ‘Martech brand of the year’ was decided to be Budweiser.
‘Martech solution supplier of the year’ honor went to Clevertap.
Haptik received a gold metal for being the “best chat and conversational bot or tool” category.
Adglobal360 (AGL) received a gold medal in the area for “best customer data platform.” Silver was won by WebEngage in the same category.
Schbang and Sell.Do (K2V2 Technologies) both received gold medals in the area for “best customer relationship management platform.”
In the category for “best email marketing platform,” Netcore Cloud won the gold medal.
CleverTap received a gold award for “best marketing automation platform,” while WebEngage received the
stainless steel.
In addition, WebEngage received a gold medal for being the “best marketing personalization tool” category.
BigCity Promotions received a gold medal for having the “best sales enablement technology.”
Tata Cliq and CleverTap received a gold medal for having the “best multi-channel marketing initiative.”
While Airtel and Performics received a silver meta award.
Tata AIA Life Insurance, Benaras Media Works, MA and TH Entertainment Network with Dentsu Webchutney for their Rephrase Ai, Anek BMS campaign earned gold medals in the category for “best use of AI.”
A silver was awarded to Benaras Media Works, MA, and TH Entertainment Network with Dentsu Webchutney.
‘Best usage of martech for social media marketing’ section.
Silver was awarded to Simublade and White Pencil Studio for their Tavus – UI/UX campaign.
Both JioFiber’s Parivartan and The Coca-Cola Company’s Stump Cam campaigns received gold medals.
‘Best use of customer experience platform and technology’ went to Transforming Lives, who won a silver medal.
For applying data analytics and insight to the fullest potential, InMobi and MoEngage received a gold medal, while Airtel and Performics received a silver medal.
Moneytap and Netcore Cloud received a gold medal for the “best use of email marketing” category.
Using Netcore Cloud, Experian got a silver medal.
‘Best use of marketing automation’ went to Zepto and CleverTap, who won the gold medal. & Bisleri
A silver medal was awarded to PivotRoots, a Havas Company.
Budweiser and BigCity Promotions earned a prize for the best application of martech for sales enablement.
Tata Tele Business Services won a silver in the same category and was awarded a gold.
TH Entertainment Network, MA, Benaras Media Works, and Dentsu Webchutney won a gold for optimum application of personalization. Winner: Netcore Cloud earned one in silver.
MX Original and CleverTap received silver medals for their OTT streaming apps in the media and entertainment category.
