Sharebox, a marketing technology and extended reality (XR) pioneer, recently unveiled its innovative, customized pop-up XR box at GITEX Global 2023 in Dubai. This novel solution, designed to deliver a highly immersive, unforgettable experience by activating all five senses, allows visitors to connect directly with its latest XR-based technology — the future of marketing tech.
“Sharebox is leading the way in solidifying XR as a core marketing technology worldwide, and GITEX Global 2023 was a significant milestone in this journey,” said Sharebox CEO Caleb Yeon-Sik Shin.
Experiential marketing has developed as an essential and effective tactic in a world where competition for customer attention is continually increasing.
“We distinguish ourselves with our experiential, interactive solutions, and we enable consumers to directly experience products and brands in an unforgettable, enjoyable way, rather than through one-way video or text content,” Caleb concluded. This style is also extremely shareable – customers share their experiences on social media, producing a chain reaction of exposure that is important for increasing influence and revenue.”
The GITEX pop-up XR box
GITEX Global 2023, one of the world’s most major tech events, expressed strong interest in Sharebox’s pop-up XR box. It provides a steady stream of various XR content and interactive art and allows marketers to fully customize the content to their preferences, making it suitable for applications such as experiential advertising for movie premieres, employee and safety training, and real-estate marketing.
Furthermore, due to its significant engagement during GITEX, Sharebox advanced to the semi-finals of the conference’s famous SuperNova Challenge.
The Global Expansion of Sharebox
In order to further its strategic global expansion, the company has boosted its global awareness at a number of 2023 expos, including CES, Japan IT Week, and the K-Content EXPO in France. Last week, from December 6 to 8, we attended the three-day “Tokyo Contents Expo” at Tokyo Big Sight. We had a successful showing of our metaverse products and services to buyers and visitors at the Korea Metaverse Pavilion.
Sharebox will also be present at MWC 2024 in Barcelona to showcase its latest technology.
